Meet the Team

Leadership

Daniel Bizzell

CEO & President HBi Collective

The Industrial Design Guy and visionary of our next generation products and business.

Julie Huffman

Sr. Vice President

35 years of taking care of the important stuff with the HBi Team at Plant #3.

Service & Communications

Grace Roseman

Customer Service & OEM Sales Lead

Your first line of contact for all things bought and sold within our collective brands.

Tammy Carpenter

Accounts & Processing

The white gloves that monitors the team and process for your Online Wholesale and Direct To Consumer orders.

Patty Simms

Customer Service Liaison

Providing kindness and high quality service for all of our customers.

Charles Clark

Product Specialist & Business Development

Our humble and effervescent product know-it-all. Reach out to Charles for a brand line review specialized to your company.

Jacob Witke

Order Processing Specialist

An all-star in customer communication and sports analysis, Jacob is the guy you want on your team.

Operations

Esther Lor

Plant Foreman

Utilizing years of production expertise to keep lead times low, communication high, our employees safe, and our customers happy.

Lindsey Geddings

OEM & Online Product Manager

Key to modernizing our efforts and growth in both our OEM portfolio and Omni-Channel opportunities with our digital retail and industrial partners.

Toby Haas

Accounts Receivable Manager

Our friendly Bounty Hunter and avid runner who will track you down, just to remind you that you over payed on your last invoice. Because all of our customers pay on-time.

Rhonda Tankersley

Controller

Our friendly Bounty Hunter and avid runner who will track you down, just to remind you that you over payed on your last invoice. Because all of our customers pay on-time.

Cheryl Setzer

Accounting & Inventory Control

Self-professed Queen of the Accounting Department... surviving between the German and the Brain (aka Toby and Rhonda).

Marketing, Talent, & Recruitment

Mary Heindl

Talent Recruitment & Corporate Communications

Helping us build our next generation team, culture and product efficacy.

Kendal Coffey

Graphic Design & Content Creation

Showing the world the benefits and new features of our products through image and graphic content.

Nanette Nikolajsen

Intern - Business Development, 2WiN

Our in-house NCAA National Triathlete Champion is bringing her performance apparel knowledge to help launch 2WiN to the finish line.

Juan Basabe

Intern - Marketing & Collaboratives

Digging into trends and our company heritage with the HBi Marketing Team to spread brand awareness through social media campaigns and our 100 Days to 100 Years Countdown.

Production Team

Diane Eaton

Packaging Department Supervisor

Boss Lady and our honorary first Employee of the Year for her outstanding leadership and utmost dedication to her team and the company.

Anita Picklesimer

Shipping Manager

Anita ensures all of your product is shipped out on time and handled with care.

Cliff Coffey

Distribution Center & Weaving Manager

A man of many hats, handling our yarn purchasing, recycling, and logistics for Hickory Brands, and of course our weaving department. Cliff brings his lifelong knowledge of the textile industry to our ever expanding team.

Email Cliff

Damir Softic

Facilities Maintenance Manager & Machinist

The man MacGyver strived to be. He keeps our original machinery moving and builds new ones to produce our future innovations.

Email Damir

BJ Ward

Braiding Department Supervisor

Our resident expert of adorable Pitbulls (and braiding, of course). BJ manages the largest department in our Plant #3 facility with great care and long time expertise.